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07 Sep 2020

Why Brand Matters for Nonprofits

By Talie Smith

Many nonprofit teams and leaders struggle with recognizing the value of investing in their organization’s brand. A strong brand can greatly advance an organization’s mission and business goals. In fact, organizations that prioritize and integrate communications into core operations have a distinct advantage. How you engage with your audiences — both internally and externally — is just as critical as what you do for them. 


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